The email marketing industry is booming and there are many tools out there that promise to help you boost your conversion rate and grow your email list. In this article, we will be taking a look at one such tool - the Privy Shopify app.
Privy is an AI-driven tool that promises to help you improve your conversion rate and grow your email list by analyzing your email campaigns and providing you with actionable insights. Whether you're a startup looking to take your business to the next level or an experienced marketer who's looking for ways to improve your results, this Privy Review could provide the answer for you!
What Is Shopify Privy?
Privy is indeed a cloud-based email campaigns tool that supports the creation of ads, product promotion, and lead generation for small eCommerce firms. A/B testing, test messaging, product recommendations, discount reminders, and follow-up emails are among the features.
Utilize the popup templates to increase contact capture. For a website incentive to encourage email sign-ups & SMS opt-ins, add a spin-to-win wheel.
From your email and SMS list, convert sales. Send brand emails, promotional codes, save shopping carts, and more.
Use SMS and email to inform your consumers about new products. In order to promote recurring business and offer shopping cart add-ons, notify users after the transaction.
How Does Privy Work?
With the platform's drag-and-drop features, marketers can construct email lists, design custom campaigns, and engage first-time website visitors with pop-ups, signup games, landing pages, or embedded forms.
By sending tailored messages and offers to customers who intend to leave your site before completing any purchases, it aids businesses in managing cart abandonment rates.
In order to launch news campaigns, marketing organizations can also segment consumer lists based on orders, countries, cart values, and reward points.
Privy Review - Main Features
Let's take a look now at the most impressive features of this app:
- Displays that are adaptable to mobile devices, such as pop-ups, spin-to-win wheels, banners, announcement bars, flyouts, and embedded forms;
- Integration of bulk and single-use promo codes. Put promotional codes in your autoresponders and pop-up windows;
- Support for personalized storefronts;
- Campaigns can be targeted based on website activity, cart abandonment, exit intent, and cart value;
- Automated A/B tests can help you increase conversion rates;
- To increase average order value and cart conversion rates, create a free shipping bar;
- In order to convert signups into sales, send autoresponders and reminder messages;
- Implement cross-selling models with checkout buttons;
- Using newsletters, abandoned cart & purchase followup, and customer win-back emails, you can automate your email marketing;
- Sync contacts with more than 50 email marketing platforms, including Mailchimp, Klaviyo, Bronto, Conversio, and others;
- Select one of the many high-converting templates available, or completely customize your own;
- Advanced targeting to provide the appropriate message to the appropriate customer visiting your store. Target depending on the following criteria: location, traffic type, page URL, shopping basket value, and device kind;
- By displaying your offer to consumers at the proper time, you can increase the conversion rate of your website. Send out advertisements based on time spent on the page, percentage of scrolling, intention to leave, and frequency of visits;
- To raise your average order value, run cross-sell campaigns and free shipping bars;
- With our real-time dashboards, keep an eye on your revenue creation, vital KPIs, and A/B tests;
- Sending professional-looking newsletters, saving abandoned carts, and using order follow-up emails will increase your chances of making additional sales;
- Use Privy Text to deliver triggered text messages, such as welcome messages and reminders about abandoned carts.
Privy Review - App Install And Features Provided
- Click on the Install button from the top right for adding the Privy application to your store;
- Confirm your business details;
- Set up your account for running this application;
- Fulfill in blankets for the first step - Business Info;
- Complete the Goal information, and choose one of the three options available there;
- Get started with the app;
- This is what the Privy dashboard looks like, now let's see what options we have there;
- Using Privy, you can design your popup;
- Choose what type of discount you want to add;
- Use the popup, thank you page, and tab options to create your first popup design;
- Also, you can build a welcome discount popup, a discount flyout, and a cross-sell discount;
- Create your own new automation;
- Choose what type of automation you want to create;
- Select the design for your mail;
- Preview it and edit the settings, then you can publish it by clicking on the Activate top right button;
- Also, you can set up a campaign;
- Choose your email template from the Basic Templates field or Privy Templates;
- Create your coupon;
- Configure the discount rules and schedule it;
- Also, you can use the live chat option if you have any questions.
Privy Review - Pros And Cons
In today's blog post we are going to be discussing the Privy tool and what it can do for your business. But what do you need to consider before making a decision?
Pros:
- Grow your email list with embedded forms, flyouts, spinners, banners, and announcement bars;
- Cross-selling initiatives & free shipping limit to raise AOV for your store;
- Cart abandonment emails are sent automatically;
- Simple drag & drop editor for content creation;
- Rich template collection for successful campaigns;
- Coupons to be distributed once people sign up;
- Filtering options for a list of contacts;
- You can use audience targeting to present certain site visitors' onsite displays.
Cons:
- If you want a bigger contact list, you will need to pay more;
- App UI runs on an external website rather than being included in your Shopify store;
- A longer user queue means longer processing times for the chat assistance.
Integrations
The application integrates with:
- Mailchimp;
- Bronto;
- Klaviyo;
- smile.io;
- Attentive;
- octane.io.
What Is The Privy Shopify App Rating?
This application has an impressive rating based on more than 24.000 feedback provided. The average rating is 4.6 stars out of 5 possible.
Support
The Privy app provides top-level support for its clients. They offer so many support options to choose from, including PR, general and job inquiries assistance, as well as partnership and sales solutions feedback.
Privy Pricing
The Shopify Privy app includes four different pricing plans, let's list them now below:
Plan | Price | Features |
---|---|---|
Free Plan | $0/month | Get up to 100 email contacts; unlimited list growth popups; sync with email service providers as well as Shopify coupons; get advanced popup targeting and access to all the popup types; |
Starter Plan | $15/month | This plan is up to 250 email contacts, where the price increases every 1.000 contacts; get all the features from the Free plan, as well as full access to email marketing and unlimited email sends; the free email and chat support are included; obtain advanced email targetting and automatization; |
Growth Plan | $45/month | It's up to 3.000 emails and 500 SMS contacts; The price will increase for adding 1.000 email contacts and 250 SMS contacts; get every feature from the Starter plan; you gain full access to SMS marketing, texting sends, advanced SMS targeting, and automation as well as free 1:1 onboarding. |
Conversion Only | $70/month | This is the most expensive plan, based on the monthly traffic, for up to 50.000 monthly pageviews; you get all the features from the Growth plan; get free email and chat support. |
Key Takeaway
In order to understand if you need this application, you must first determine whether you are generating sales. If your marketing efforts aren't producing any sales, you might think about using this software to improve your marketing results.
Are you satisfied with the outcomes when you're already making sales? If not, you should review the various plans to discover how each one might help your company.
Because there is no deadline on utilizing the free plan, you really must sign up for it. Try out the app once it has been installed. Spend some time developing various pop-ups, spin wheels, and banners.
You can gradually upgrade with each plan until you become fully prepared to move to the top tier once you have determined which one drives sales and if you already have proof of this.
If you purchase a paid subscription, you should think about raising the price of your products to cover the cost of the app.
A wonderful all-in-one tool to boost your sales conversion is Privy. If you don't want to manually modify the color schemes, you can use one of the many templates that the app creator has supplied. It is simple to use.
The ability to interface with many platforms as well as email service providers is the most crucial of all.
To put it briefly, Privy offers useful interaction capabilities that may be used to improve conversion and enhance sales. Although it's straightforward enough for the average small business owner to utilize, marketers and marketing firms benefit most from it.
Privy is useful for small and medium-sized enterprises as well as personal websites. The solution, however, is not sufficiently sophisticated to meet the wide needs that huge organizations have.